We express our real passion for sport through sponsorship. Throughout the year, our brands are not only represented at stadiums and on sports pitches, but also at major and more select sports events.
The group’s ambitious sports sponsorship strategy takes concrete form in our support for professional or amateur teams and also our partnership with emblematic brand Ambassadors who are passionate about sport and poker.
Our involvement in the world of sport and poker, in all its forms, helps us establish our brand image and enhance our reputation among fans.
